About

One person. No handoffs. No disappearing.

Most agencies sell you a project and vanish at launch. This exists because the useful work starts exactly where they stop.

Illustrated cut-paper collage portrait of Chris Katzer, in the same style as the explainer video.

I'm Chris Katzer. I design, build and continuously improve websites that help businesses grow.

Over the past two decades I've founded several companies, most recently Fiberseats, a German maker of carbon-fibre office chairs, and built every one of their websites myself. Pairing an entrepreneur's sense for what drives revenue with a designer's eye for craft taught me early that a website is never finished.

Most websites are treated like brochures

They launch, they sit untouched, and they quietly go out of date. Yet for most businesses the website is the very first thing a potential customer meets, and first impressions are unforgiving, while what customers expect keeps moving.

Mine don't stand still

Instead of shipping a website and hoping for the best, I spent years doing the opposite: watching how visitors behaved, sharpening the message, smoothing the experience, and tuning every detail that could turn a visit into a customer. Somewhere in there it stopped being a task and became the thing I care about most.

I went looking for this and couldn't find it

Every company I've started needed a website, and every time the market offered me the same two bad options. Agencies quoted five figures and several months, and what came back was rarely worth the invoice: competent, occasionally beautiful, and untouched from launch day onward. Below them sat the template subscriptions, renting me the same page as everyone else.

So I built them all myself. The catch is that I was building a company at the same time. Every evening spent on the website was an evening not spent on the product, the customers, or anything that earned money, and the next month the site wanted exactly the same attention again.

What I wanted was someone who would build it properly and then keep working on it, at a price I could plan around. I never found it. Nobody was selling that, so this is the thing I wish I'd been able to hire.

So I built this differently

No large fee upfront, no disappearing after launch. I work on a simple monthly subscription. No expensive setup, changes handled for you rather than billed per hour, and — from Growth up — real improvement every month on content, design and conversions, so your website keeps evolving alongside your business.

How I work

Four principles, no exceptions

One

Prices on the page

Every number is published before you talk to me. No "contact us for a quote", no discovery call whose real purpose is to guess your budget.

Two

What's yours stays yours

Your content, your brand, your domain stay yours, and they leave with you the day you decide to go. The site I design and run is part of the service — but if you ever want to keep it, you can buy it outright, for a fee that falls to nothing after two years. No lock-in, cancel any time.

Three

Measure, don't claim

"Fast" and "accessible" are marketing words until someone publishes a number. Every performance claim on this site links to a score you can reproduce.

Four

Say no honestly

I take on a small number of clients, because the monthly work is real work. If your project isn't a fit, I'll say so on the first call instead of selling you a plan.

What I'm not

I'm not the cheapest. There is a crowded market of €20–100/month providers in Germany renting out templates, and if all you need is a business card on the internet, one of them will serve you well and I'll happily point you at them.

I'm also not a fifteen-person agency. You will never be handed to a junior. The flip side is capacity: I can only run a limited number of sites properly at once.

Where I am

Based in Germany, working with German and international clients. Sites are hosted in the EU, built to BFSG accessibility requirements and DSGVO-compliant from the first line of code, not retrofitted after a warning letter arrives.

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